There’s usually no sign of a problem—
just quiet details that go unmeasured, untested, or unseen.
Minor oversights.
Until they scale.
Then they become expensive ones.
A complimentary review of where your marketing system loses clarity, speed, and return.
There are gaps. In the data. In the spend. In the execution. They don’t announce themselves — but they compound. You’ve likely felt them already.
Where is the inefficiency? What’s being misread? What’s quietly misaligned? That’s what we uncover.
Your site takes 5 seconds to load.
90% of visitors leave before seeing anything.
Google/SOASTA, 2017: Bounce probability increases by 90% when page load time increases from 1s to 5s.
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If you’re paying for traffic, you’re lighting 90% of that spend on fire.
Your highest-ROI campaign is labeled underperforming — and gets cut. It’s like your top sales rep tagging all your best leads as junk. Think with Google, 2019: Only 17% of marketers have full confidence in their attribution models. View Source
You’re spending to follow users who already converted — or never engaged. It’s not nurturing. It’s budget misrouting. CXL, 2021: Retargeting campaigns often fail to exclude converters; one case showed 30% of spend wasted on post-conversion impressions. View Source
Your tracking depends on banners most users ignore or reject. We'll find the true cost of relying on 3rd party tracking, and then replace it with GDPR-compliant, first-party tracking architectures that preserve user trust and signal clarity, without the heavy cost of consent banners.